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How to Write a Cover Letter (With a Full Example)

8 min read · Updated October 31, 2026

By Bogdan

In short

A good cover letter is one page, 250–400 words, written for one specific job. Address a named person if you can, open with the role and one strong reason you fit, then use two short paragraphs to match the job's two or three main requirements with evidence from your experience. Add a paragraph on why this company, close by asking for an interview, and sign off politely. Don't repeat your CV: pick the few achievements that matter most for this role and tell them as results. Conventions differ across Europe: a German Anschreiben is formal and structured, a French lettre de motivation follows the “vous, moi, nous” order, and in the Nordics and at startups a short, direct letter works best.

The structure of a cover letter

  1. Your details: name, phone, email and city, matching your CV.
  2. The employer's details and the date. In Germany and France, the place and date go above the letter (“Berlin, 31.10.2026”).
  3. A subject line naming the job and, if there is one, the reference number. This is standard in Germany, France and much of Central Europe.
  4. Salutation to a named person (“Dear Ms Novak”). If you can't find a name, use the local neutral form (“Dear Hiring Team”, “Madame, Monsieur”, “Sehr geehrte Damen und Herren”).
  5. Opening paragraph: the role, and one strong reason you're a fit.
  6. One or two middle paragraphs: the job's main requirements, each matched with evidence from your experience.
  7. Why this company: something specific about them, not praise you could send to anyone.
  8. Closing paragraph: ask for an interview and say when you're available.
  9. Sign-off and your name (“Kind regards”, or the local formal closing).

How to write each paragraph

  • The opening: skip “I am writing to apply for…”; the subject line already says it. Lead with your strongest fact for this job: “After four years leading a 12-person customer service team at a logistics firm, I'd like to bring that experience to your Customer Operations Lead role.”
  • The middle: pick the two or three requirements the job ad stresses most, and give one piece of evidence for each, with a result. This is where the letter does work your CV can't: it connects your experience to their needs.
  • Why them: one or two sentences that show you looked. A product you use, a market they're entering, a value they state that matches how you work.
  • The close: confident and short. “I'd welcome the chance to discuss how I could help your team. I'm available for an interview from next week.”

A full cover letter example

Subject: Application for Customer Operations Lead (ref. CO-2026-14)

Dear Ms Novak,

After four years leading a 12-person customer service team at a mid-sized logistics company, I'd like to bring that experience to the Customer Operations Lead role at Quillbrook Freight. Your ad asks for someone who can raise service quality while volumes grow, and that is exactly what my team did over the past two years.

When our order volume rose by about 40%, I reorganised shifts around demand peaks and introduced a shared knowledge base in Zendesk. Average first-response time fell from two days to four hours, and our customer satisfaction score rose from 78% to 91%. I also trained six new team members, two of whom now lead shifts themselves.

You also mention working closely with warehouse and transport teams. In my current role, I set up a weekly call with our two warehouses to fix the causes of late deliveries rather than only answering complaints about them; complaints about delays dropped by a third within six months.

Quillbrook's move into same-day delivery in the Benelux caught my attention, because faster delivery promises put customer service under new pressure, and that is the problem I enjoy solving. I'd welcome the chance to discuss how I could help your team. I'm available for an interview from next week.

Kind regards,

Ana Ionescu

Cover letter conventions across Europe

  • Germany, Austria, Switzerland: the Anschreiben is expected in almost every application. It's a formal one-page business letter with a subject line, place and date, and “Mit freundlichen Grüßen”.
  • France: the lettre de motivation is expected for most roles, in French, often in the “vous, moi, nous” order: the company, what you bring, then the fit between you, ending with a formal closing.
  • Netherlands and Belgium: the motivatiebrief is standard but shorter and more direct; half a page to a page.
  • UK and Ireland: commonly expected, concise and specific, usually three to four paragraphs.
  • Nordic countries and startups everywhere: often optional, and when you send one, short and plain beats formal.
  • Spain, Italy, Portugal: a carta de presentación, lettera di presentazione or carta de apresentação is common, polite and to the point.

Mistakes that cost interviews

  • One generic letter for every job. Recruiters spot it in the first line.
  • Repeating your CV in paragraph form instead of connecting it to this job.
  • Opening with “My name is…” or “I am writing to apply for…”.
  • Talking only about what you want, not what you'd bring.
  • The wrong company name or job title, left over from the last application.
  • Going over one page.
  • An AI-written draft sent unedited: generic phrases and claims you can't back up are easy to spot. Use AI for a first draft, then make every sentence yours and true.

Write your cover letter in 6 steps

  1. 1

    Read the job ad

    Mark the two or three requirements the employer stresses most.

  2. 2

    Find your evidence

    For each requirement, pick one achievement from your experience, with a result.

  3. 3

    Find a name and a reason

    Look up who is hiring and one specific thing about the company that matters to you.

  4. 4

    Write the opening

    The role and your strongest reason to fit, in one or two sentences.

  5. 5

    Write the middle and the close

    One paragraph per requirement, a sentence on why this company, then ask for an interview.

  6. 6

    Check and send

    One page, the right names, the country's conventions, proofread, saved as a PDF.

Frequently asked questions

How long should a cover letter be?

One page: 250–400 words in three to five short paragraphs. In the Nordics and at startups, shorter is often better.

Who should I address a cover letter to if there's no name?

Try the job ad, the company's website or LinkedIn first. If you can't find a name, use a neutral greeting such as “Dear Hiring Team”, or the local formal form.

Do I still need a cover letter in 2026?

It depends on the country: close to mandatory in German-speaking countries, expected in France, often optional in the Nordics and at startups. Unless the ad says not to, send a short, tailored one.

Can I use AI to write my cover letter?

Yes, for a first draft. Then edit it so every sentence is specific to the job and true for you; generic AI phrasing is easy for recruiters to spot.

Should the cover letter be a PDF or in the email body?

Attach it as a PDF together with your CV unless the employer asks otherwise. If you apply by email, a short message in the body pointing to the attachments is enough.

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